This comprehensive redesign developed and introduced a new identity for an existing medical company, newly branded Bolder Surgical. The initial launch featured design standards, stationery, and a fresh website. Over time, the project evolved to include development of company booklets, trade show collateral, print and digital design, as well as other supporting materials.

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The extensive project subsequently introduced the CoolSeal product line of medical devices. Promotional content for CoolSeal consisted of brochures, trade show exhibits, website components, email campaigns, and numerous videos & motion graphics.